1.
Patriawan ZYG, Purwani T. Pengaruh Customer Satisfaction Dalam Memediasi Pengaruh Brand Awareness, Brand Image, Celebrity Veneration Terhadap Keputusan Pembelian Produk Skincare Endorsement Selebriti Korea (Studi Kasus Pada Penggunaan Skincare Endorsement Selebriti Korea di Kota Semarang). Innovative [Internet]. 2025 Feb. 20 [cited 2026 Apr. 22];5(1):6649-64. Available from: https://j-innovative.org/index.php/Innovative/article/view/18179