SELFIANI, Dwi; LUBIS, Fauzi Arif. Analisis Strategi Pemasaran dalam Menarik Minat Masyarakat Menggunakan Produk Asuransi Di PT. Prudential Life Assurance Cabang Binjai. Innovative: Journal Of Social Science Research, [S. l.], v. 4, n. 2, p. 1914–1924, 2024. DOI: 10.31004/innovative.v4i2.9643. Disponível em: https://j-innovative.org/index.php/Innovative/article/view/9643. Acesso em: 15 may. 2026.