ZAELANI, Ahmad; SIREGAR, Salim; INDRA, Bram; MELINDA, Hernina. Pengaruh Harga, Promosi Dan Brand Ambassador Terhadap Keputusan Pembelian Pada Aplikasi Lazada Indonesia. Innovative: Journal Of Social Science Research, [S. l.], v. 3, n. 4, p. 1335–1347, 2023. Disponível em: https://j-innovative.org/index.php/Innovative/article/view/3170. Acesso em: 23 oct. 2026.