AFIF, Muhammad; TRG, Eka Dewi Setia; ARAMITA, Finta. PENGARUH PROGRAM INSENTIF TABUNGAN BALAPAN DEPOSITO DAN CUSTOMER RELATIONSHIP MANAGEMENT TERHADAP MINAT MENABUNG NASABAH PADA PT BANK SUMUT KCP ASIA. Innovative: Journal Of Social Science Research, [S. l.], v. 5, n. 1, p. 6457–6469, 2025. DOI: 10.31004/innovative.v5i1.18086. Disponível em: https://j-innovative.org/index.php/Innovative/article/view/18086. Acesso em: 1 jul. 2026.