NUR AULIA, Reza; TAUFIQILLAH, Rizal; DEWI, Puspita. Analysis Customer Segmentation on Individual Life Insurance in Kalimantan Province Using K-Means Clustering with SPSS. Innovative: Journal Of Social Science Research, [S. l.], v. 4, n. 5, p. 4462–4476, 2024. DOI: 10.31004/innovative.v4i5.15169. Disponível em: https://j-innovative.org/index.php/Innovative/article/view/15169. Acesso em: 25 jun. 2026.