GUSLIA, Misda; ROHMAH, Ainun Nimatu; SARY, Kezia Arum; DWIVAYANI, Kadek Dristiana. Pengaruh Exo Sebagai Brand Ambassador Terhadap Minat Beli Konsumen Produk Skincare Scarlett (Studi Pada Mahasiswa Universitas Mulawarman). Innovative: Journal Of Social Science Research, [S. l.], v. 4, n. 4, p. 13619–13629, 2024. DOI: 10.31004/innovative.v4i4.12987. Disponível em: https://j-innovative.org/index.php/Innovative/article/view/12987. Acesso em: 17 aug. 2026.