JULYANDARU, Cahya Putri; RAMADHAN, Ady Tia. Strategi Pemasaran Pada RM Ayam Bakar Ma’lela Dalam Meningkatkan Minat Beli Konsumen (Generasi Milenial) Menggunakan Analisis Marketing Mix dan SOAR . Innovative: Journal Of Social Science Research, [S. l.], v. 4, n. 3, p. 11133–11143, 2024. DOI: 10.31004/innovative.v4i3.11709. Disponível em: https://j-innovative.org/index.php/Innovative/article/view/11709. Acesso em: 17 jul. 2026.