ZED, Etty Zuliyawati; FEBRIANSAH, Achmad Eka; PRIMAYANTI, Meita; ARYANI, Fita; DEWI, Vira. Pengaruh Packaging Produk Terhadap Keputusan Pembelian Konsumen Di Industri Makanan (Literatur Review Manajemen Pemasaran). Innovative: Journal Of Social Science Research, [S. l.], v. 5, n. 1, p. 2209–2229, 2025. DOI: 10.31004/innovative.v5i1.17615. Disponível em: http://j-innovative.org/index.php/Innovative/article/view/17615. Acesso em: 21 nov. 2025.